
Is Facebook still worth using for marketing small businesses?
The backlash against large social media organisations and their apparent failure to recognise and respond accordingly to so called ‘fake news’ and misleading propaganda grew to a roar toward the tail end of 2017, leading Facebook CEO Mark Zuckerberg to announce a host of sweeping changes to the way that news and business pages are served in user news feeds in January this year. In a bid to get users interacting more, the platform will be actively reducing the number of update

Things to avoid doing when conducting a Telemarketing campaign
Telemarketing is a valuable sales tool for many businesses and can be a great way to gain new leads and learn more about existing customers. If your business has a contact database that is out of date or would like to gauge interest in your products or services with local businesses, conversational telemarketing is a fantastic way to increase awareness of your brand and grow your sales pipeline. It is important to keep in mind that the people you are calling are often busy, w