What’s the best word count for a webpage?
Many SEO professionals and web copywriters will tell you that a webpage must have a minimum of 300 words of unique content in order for Google’s search crawlers to accurately scan and determine its purpose. In the early days of the SEO industry, determining the effectiveness of many tactics took some trial and error. As SEO developed from a way to manipulate search rankings into a series of ongoing improvements and adjustments to websites, certain tactics that pioneering SEOs
Do directory listings really help SEO rankings?
Since establishing itself as an essential facet of the digital marketing industry, the world of SEO has been continually changing. As a necessity, industry tactics must be regularly adjusted and campaign strategies adapted as use of search engines and the technology that powers them develops. In fact, many tactics and techniques that got results in the early days of SEO have been rendered obsolete and some can now even damage a site’s chances of ranking well in search results
How outsourcing your admin work can help your business
Outsourced admin support companies, also known as virtual assistants, are an efficient way for small business owners to lighten their daily workload and provide their customers with a consistent office experience without having to employ staff directly or rent an office. If answering calls and general day-to-day paperwork is slowing your productivity, but your business is not quite at a size where hiring new staff would be feasible, outsourcing your administrative tasks to an
How to set up your company's Google My Business listing
For local businesses looking to use online resources to encourage more potential customers to visit their premises, creating a Google My Business listing should be at the top of the priority list. Google My Business acts as a hub for your business information, which can then be displayed to users across a range of Google products, including Search, Maps and Google+. If you have previously added your company information to a Google+ Company Page or a Google Places listing, thi